Essential SEO tools for SEO

Essential SEO tools for SEO
best SEO tools

The world of SEO is constantly evolving. Each year brings new trends, changing algorithms and emerging tools. To remain competitive, it is essential to anticipate the future essentials of natural referencing now. You will need to think about essential SEO tools because many SEO mistakes should be absolutely avoided.

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How to optimize your images for SEO

How to optimize your images for SEO

Optimizing your images for SEO can be VERY beneficial for the SEO of your site. In fact, images are key elements on a website, both for user experience and for natural referencing. According to a Hubspot study, pages containing images get 94% more views than those without them.

How to optimize your natural referencing

How to optimize your natural referencing
The 10 key steps to optimize your natural referencing

Natural referencing, or SEO (Search Engine Optimization), consists of improving the positioning of a website on the results pages of engines like Google, Bing or Yahoo. The goal is to appear as high as possible in search results for strategic keywords, in order to attract more qualified visitors and increase conversions. According to a Moz study, the majority of a site's traffic comes from search engines. Being visible is therefore crucial.