Momwe mungakulitsire ma URL anu a SEO

Comme konzani zithunzi zanu, kukhathamiritsa ma URL anu ndichinthu chocheperako cha SEO koma ogwira mtima. Potsatira njira zabwino monga kukhala achidule, kugwiritsa ntchito ma hyphens, kuphatikiza mawu osakira, ndikuchotsa magawo osafunikira, mupeza ma adilesi okhathamiritsa bwino.

Masamba anu adzapindula ndi kulondolera bwino komanso kuyika bwino pazotsatira zakusaka. Musanyalanyazenso kufunikira kwa 301 kuwongoleranso kusunga likulu lanu la SEO pakusintha kwa URL.

Chifukwa cha ma URL achidule, omveka bwino komanso omveka bwino, tsamba lanu likhala losavuta kugwiritsa ntchito kwa injini zosakira komanso alendo. Tsatanetsatane waukadaulo womwe umapangitsa kusiyana konse pakuwoneka kwanu!

Kuti muwonjezere, musazengereze kutengera Pulogalamu ya WP Rocket zomwe zidzawonjezera kuthamanga kwamasamba anu. Ndi ma URL okongoletsedwa komanso nthawi zotsitsa, SEO yanu ikhala yothandiza kwambiri. Chifukwa chake zili ndi inu kuti mujambule ma URL anu!

🌿 Sankhani ma URL achidule komanso osavuta🚦

Ma injini osakira amapereka kufunikira kwambiri kwa ma URL amfupi komanso osavuta, opangidwa ndi mawu osakira. Ulalo wokongoletsedwa uyenera kuwerengedwa ndi wogwiritsa ntchito intaneti komanso wokwawa pa intaneti.

Ndikoyenera kuchepetsa kutalika kwa ma URL anu zilembo zosakwana 60 ngati kungatheke. Kupitilira apo, amatenga malo ochulukirapo pazotsatira zakusaka ndikusunga bwino pama media osiyanasiyana. Pa mafoni makamaka, ulalo wautali ukhoza kudulidwa musanafikire zambiri.

Mapangidwe a ma URL akuyeneranso kukhala zosavuta komanso mwachilengedwe momwe ndingathere. Pewani magawo a gawo, zingwe zachisawawa kapena mafoda ochulukira omwe amalemera ulalo popanda kupereka zambiri.

Khalani owona: tsamba lililonse liyenera kukhala ndi ulalo wowonetsa zomwe zili zenizeni. Mwachitsanzo “www.monsite.com/chaussures/baskets/marque-x/model-y” osati “www.monsite.com/article758421”.

Ndi ma URL amfupi, cholimba ndi choyeretsedwa, mudzakulitsa kumvetsetsa kwa maloboti pamamangidwe anu, chifukwa chake kulondolera ndi kulozera patsamba lililonse.

🌿 Gwiritsani ntchito ma hyphens kuti mulekanitse mawu

Zikafika pakukhathamiritsa ma URL anu ofotokozera zachilengedwe (SEO), sankhani ma URL amfupi ndi yosavuta ndi yofunika kuchita. Zowonadi, ma URL amatenga gawo lofunikira pakulozera ndi kusanja masamba ndi injini zosaka. Ichi ndichifukwa chake kumalimbikitsidwa kuchita izi.

Choyamba, ma URL amfupi amapangitsa kuti zikhale zosavuta kuloweza ndi kulowa Buku kwa ogwiritsa ntchito. Ma URL omwe ndiatali kwambiri komanso ovuta kukumbukira, zomwe zingapangitse kuti anthu azikhala ochepa kwambiri patsamba lanu. Posankha ma URL achidule, mumapangitsa kuti ogwiritsa ntchito azitha kuyang'ana mosavuta ndikuwongolera zomwe akudziwa.

Kuphatikiza apo, ma URL osavuta ndi osavuta kuti injini zosaka zimvetsetse ndikutanthauzira. Mukamagwiritsa ntchito mawu osakira mu ma URL anu, zimathandiza osaka kuti amvetsetse zomwe zili patsamba lanu.

Lingaliro lina lofunikira pakukhathamiritsa ma URL anu ndikugwiritsa ntchito ma hyphens (-) kulekanitsa mawu. Makina osakira amakonda ma hyphens kuposa ma underscores kapena mipata chifukwa amapangitsa mawu kukhala osavuta kuwerenga.

Mwachitsanzo, m'malo mogwiritsa ntchito "mysite.com/my_page"Ndibwino kugwiritsa ntchito"mysite.com/my-page".

🌿 Phatikizani mawu osakira omwe mukufuna

Zikafika pakukhathamiritsa ma URL anu ofotokozera zachilengedwe (SEO), sankhani ma URL zazifupi ndi zosavuta ndi mchitidwe wofunikira. Zowonadi, ma URL amatenga gawo lofunikira pakulozera komanso kusanja masamba ndi injini zosaka. Lingaliro linanso kuti muwonjezere kukhudzidwa kwa ma URL anu ndikuphatikiza mawu osakira omwe mukufuna.

Pogwiritsa ntchito mawu osakira mu URL yanu, mumauza injini zosaka zomwe tsamba lanu likunena.

Mwachitsanzo, ngati mawu anu ofunikira ndi "Kukhathamiritsa kwa SEO", mutha kupanga ulalo wanu motere: "mysite.com/seo-optimization".

Izi zimalola mainjini osakira kuti amvetsetse nthawi yomweyo kuti tsamba lanu likukhudza kukhathamiritsa kwa SEO. Kuphatikizira mawu osakira mu URL yanu kuli ndi maubwino angapo. Choyamba, imakulitsa kufunikira kwa tsamba lanu pamaso pa injini zosaka.

Wogwiritsa ntchito akamafufuza mogwirizana ndi mawu omwe mukufuna, makina osakira amatha kuona tsamba lanu ngati loyenera. Kuphatikiza apo, kuphatikiza mawu osakira mu URL kumathandizanso kuti ogwiritsa ntchito amvetsetse zomwe zili patsamba lanu.

🌿 Pewani ma URL osinthika

Ma URL otchedwa “wochitachita” amapangidwa okha ndipo amakhala ndi zida zaukadaulo kapena zingwe zachisawawa.

Chitsanzo: www.site.com/article?id=452d59e7

Ma URL osawoneka bwino awa amakhala ndi vuto pakulozera kwachilengedwe. Makina osakira amakonda ma URL okhazikika okhala ndi mawu osakira. Kuti mupewe ma URL osinthika, tikulimbikitsidwa kukhazikitsa malamulo olemberanso ma URL pamlingo wa seva.

Malamulowa amalola ma URL aumisiri kuti asinthe kukhala ma URL okongoletsedwa a SEO. Kulembanso uku kutha kuchitika kudzera pa fayilo .htaccess ngati tsamba lanu likugwira ntchito ndi Apache. Pa WordPress, mapulagini ngati Yoast SEO amakulolani kuti muchotse magawo osafunikira ku ma URL.

Potengera ma URL aukhondo komanso okhazikika, mupangitsa kuti ntchito yamainjini osakira ikhale yosavuta ndikuwongolera kwambiri kukhathamiritsa kwa SEO.

🌿 Osagwiritsa ntchito mawu oyimitsa

Polemba zomwe zili patsamba lanu, ndikofunikira kupewa kugwiritsa ntchito mawu oyimitsa. Mawu oyimitsa ndi mawu opanda tanthauzo kapena phindu paokha, ndipo nthawi zambiri amagwiritsidwa ntchito kudzaza malo kapena kuoneka ngati akudzaza tsamba.

Lekani mawu, omwe amatchedwanso "lekani mawu",kuti "a", "wa", "wa", "kwa", "kwa", ndi zina. osabweretsa phindu lililonse la semantic kapena SEO ku URL. Chifukwa chake ndikofunikira kuwachotsa ku ma URL kuti muwonjezere kufunika kwawo.

M'malo mogwiritsa ntchito mawu oyimitsa, ndi bwino kugwiritsa ntchito mawu osakira ndi masentensi omveka bwino, achidule kuti mupereke uthenga wanu. Izi zithandizira kuwongolera zomwe zili, kupangitsa kuti ogwiritsa ntchito aziwerenga mosavuta, komanso kukhathamiritsa SEO patsamba lanu.

🌿 Pewani manambala ndi zilembo zapadera

Zikafika pakukhathamiritsa ma URL a SEO (SEO), tikulimbikitsidwa kupewa kugwiritsa ntchito manambala ndi zilembo zapadera. Ma URL omwe ali ochezeka komanso owerengeka ndi ogwiritsa ntchito komanso ma injini osakira ndiwothandiza kwambiri pa SEO.

Manambala mu ma URL angapangitse ma adilesi kukhala osamveka komanso osawoneka bwino kwa ogwiritsa ntchito. Athanso kupangitsa kuti zikhale zovuta kwa injini zosaka kuti amvetsetse zomwe zili patsamba.

Zilembo zapadera, monga zopumira kapena zizindikilo, zimatha kuyambitsa mavuto. Makina kapena asakatuli ena sangathe kutanthauzira zilembo izi moyenera, zomwe zitha kubweretsa zolakwika kapena zovuta zofananira.

Pa ulalo wokongoletsedwa wa SEO, ndibwino kugwiritsa ntchito mawu osakira ndi olekanitsa monga ma hyphens (-) kuti muwerenge bwino. Mwachitsanzo, m'malo mokhala ndi URL yokhala ndi manambala ndi zilembo zapadera monga "example.com/page1?category=123", ndi bwino kukhala ndi ulalo wochezeka ngati "example.com/page-name".

🌿WordPress maulalo okhazikika

Permalinks ndi ma adilesi apadera a URL omwe amaloza patsamba lililonse, nkhani kapena zomwe zili patsamba la WordPress. Mwa kusakhazikika, WordPress amagwiritsa ntchito luso la permalink, monga /chaka/mwezi/tsiku/mutu wankhani.

Koma tikulimbikitsidwa kukhathamiritsa mapangidwe a permalinks kuti apititse patsogolo mawonekedwe achilengedwe atsambalo. Kuti muchite izi, muyenera kupita ku WordPress Dashboard, kenako Zokonda > Maulalo osatha.

Titha kusintha mawonekedwe osasinthika kuti m'malo mwake tigwiritse ntchito zinthu monga dzina lagulu kapena mawu osakira. Choyenera ndikukhazikitsa dongosolo mu "/category/item-name” kuti muyike mawu ofunikira mu URL.

Ndikofunikiranso kuletsa ma prefixes "gulu"Kapena"opatsidwa” zomwe zimangowonjezeredwa ndi WordPress. Izi zimapewa kubwereza mawu osakira a SEO.

Ma permalinks okongoletsedwa amawongolera zolozera zachilengedwe chifukwa amamveka bwino komanso amalembedwa ndi injini zosakira. Amaperekanso mwayi wogwiritsa ntchito bwino. Pambuyo pakusintha ma permalinks, musaiwale kuwongolera ma URL akale ku atsopano, kuti mupewe masamba omwe alibe.

🌿 301 Kuwongoleranso

Kuwongoleranso kwa 301 ndi njira yomwe imagwiritsidwa ntchito kwambiri mu SEO kutumiziranso ulalo umodzi kupita ku wina. Mukayikamo imayika 301 kuwongoleranso, mumauza injini zosakira kuti ulalo woyambirira wasamukira ku ulalo watsopano. Izi zimasamutsa madzi a SEO ndi ulamuliro kuchokera ku URL yakale kupita ku yatsopano.

Kuwongoleranso kwa 301 ndikothandiza muzochitika zingapo. Mwachitsanzo, ngati mwasintha mawonekedwe a tsamba lanu ndipo ma URL ena asintha, mutha kukhazikitsa 301 kuwongoleranso kuwongolera ma URL akale ku atsopano.

Izi zimathandizira kuti tsamba lanu liziwoneka pazotsatira komanso kupewa 404 zolakwika kwa ogwiritsa ntchito ma URL akale.

Kuphatikiza apo, 301 kuwongoleranso kumathandizanso mukakhala kuphatikiza kapena kufufuta masamba. M'malo molola ogwiritsa ntchito ndi injini zosaka kuti apunthwe pamasamba omwe palibe, mutha kutumiziranso ma URL kumasamba ofunikira kapena tsamba lofikira patsamba lanu.

Mukakhazikitsa 301 kuwongolera, ndikofunikira kutsatira njira zina zabwino. Onetsetsani kuti ulalo uliwonse wakale ukulozera ku ulalo watsopano zogwirizana ndi zofanana.

Pewani kulondoleranso maulalo komwe ulalo umodzi umalowera kwina ndi kwina, chifukwa izi zitha kuchedwetsa nthawi yotsegula masamba ndikuwononga chidziwitso cha ogwiritsa ntchito.

🌿 Kutseka

Mwaukadaulo kukhathamiritsa ma URL anu ndi lever SEO yocheperako koma yothandiza kwambiri. Potsatira njira zabwino monga kukhala achidule, kugwiritsa ntchito ma hyphens, kuphatikiza mawu osakira, ndikuchotsa magawo osafunikira, mupeza ma adilesi okhathamiritsa bwino. Ganiziraninso za santhulani mozama momwe SEO imagwirira ntchito omwe akupikisana nawo

Masamba anu adzapindula ndi kulondolera bwino komanso kuyika bwino pazotsatira zakusaka. Musanyalanyazenso kufunikira kwa 301 kuwongoleranso kusunga likulu lanu la SEO pakusintha kwa URL.

Chifukwa cha ma URL amfupi, omveka bwino komanso omveka bwino, tsamba lanu lidzakhala zambiri wogwiritsa ntchito zonse za injini zosaka komanso za alendo. Tsatanetsatane waukadaulo womwe umapangitsa kusiyana konse pakuwoneka kwanu! Ngakhale ndi malo ogulitsira pa intaneti, Zolakwika za SEO ziyenera kupewedwa. 

Kuti mupite patsogolo, musazengereze kutengera Pulogalamu ya WP Rocket zomwe zidzakulitsa kuthamanga kwamasamba anu. Ndi ma URL okongoletsedwa komanso nthawi zotsitsa, SEO yanu ikhala yothandiza kwambiri. Kotero zili ndi inu kusewera jambulani ma URL anu!

FAQ

Q: Chifukwa chiyani muwonjezere ma URL anu?

A: Ma URL okongoletsedwa amathandiza mainjini kumvetsetsa zomwe zili ndikusintha masanjidwe. Ichi ndi chinthu chofunikira kwambiri pa SEO.

Q: Ndimapanga bwanji ulalo wofotokozera?

A: Pogwiritsa ntchito mawu ofunikira, kapangidwe ka tsambalo, mu mtundu wowerengeka kwa wogwiritsa ntchito. Pewani ma URL aukadaulo chabe.

Q: Kodi ulalo woyenera ndi utali wotani?

Pitani kunyumba 60 ndi 100 zilembo pazipita. Kupitilira apo ulalo ndi wautali komanso wovuta. Ganizirani zachidule.

Q: Kodi tigwiritse ntchito ma hyphens mu URL?

A: Inde, Ma hyphens amawongolera kuwerenga. Chitsanzo: www.site.com/conseils-seo.

Q: Kodi ndingasinthe ulalo womwe ulipo?

A: Inde kudzera mu ulalo wolemberanso ntchito mu CMS kapena popanga 301 yolozeranso.

Q: Mungapewe bwanji ma URL obwereza?

Yankho: Pogwiritsa ntchito malamulo osasinthasintha a mayina, komanso popanda kubwereza dzina latsamba.

Q: Kodi pali zida zowunikira ma URL?

A: Inde Zida za SEO monga Kukuwa Frog ndi Google Search Console zimakupatsani mwayi wosanthula ndikuwongolera ma URL.