Zida zabwino kwambiri zamabizinesi

Mukukhumba kuyamba kufunsira kampani? Mukufuna kudziwa zida zabwino kwambiri kufunsira bizinesi? Kudziwa bizinesi mozama ndikofunikira pazifukwa zambiri. Kaya ndinu mlangizi ndipo muyenera kuchita ntchito, wogulitsa ndalama kufunafuna mipata kapena kungofuna kudziwa zambiri za kampani, khalani nawo. chidziwitso chodalirika ndi chofunikira.

Mwamwayi, lero alipo zida zambiri zapaintaneti kumapereka mwayi wofikira kuzinthu zofunikira kuchokera kumabizinesi mamiliyoni ambiri padziko lonse lapansi. Mudzatha kuwona ziwerengero zamalonda, ogwira ntchito, mamanenjala, omwe ali ndi masheya, othandizira, zizindikiro zolembetsedwa ndi zina zambiri zofunika.

M'nkhaniyi, dziwani zida zabwino kwambiri zomwe mungapeze pa kafukufuku wabizinesi yanu. Koma choyamba, ndi mitundu yotani ya zokambirana?

🎯 Mitundu yofunsira mabizinesi

Alangizi ndi akatswiri pantchito yawo omwe amagwira ntchito ndi mabizinesi ngati alangizi. Amathandiza bizinesi kuthetsa mavuto enieni, zovuta komanso zovuta, zomwe nthawi zambiri zimaphatikizidwa pakukhathamiritsa kayendedwe ka bizinesi ndi ma projekiti, ndipo zimapereka malingaliro amomwe angachitire zinthu bwino.

✔ Kukambirana za njira

Imodzi mwa njira zodziwika bwino zamabizinesi ndi kufunsira njira. Apa mlangizi amakhala ngati mlangizi wa kampani mwanjira yothandiza kupanga ndikutsata ndondomeko yanthawi yayitali.

Ndondomeko yotereyi imathandizira kukhazikitsa njira yomwe kampaniyo idzatengere nthawi yayitali, kuti akwaniritse zolinga zonse.

Alangizi amachitidwe nthawi zambiri amagwira ntchito ndi akuluakulu osiyanasiyana, kuphatikiza CEO, CFO, etc. Zonsezi kuti zitsimikizire kuti zolinga zonse za nthawi yayitali, zolinga zachuma, ntchito zogwirira ntchito, ndi zigawo za IT zomangamanga zimagwirizana ndi masomphenya a bizinesi.

Ponseponse, alangizi othandizira amagwirira ntchito kukhazikitsa masomphenya/zolinga zanthawi yayitali wa kampani. Zimathandizanso kampani kuonetsetsa kuti zolinga izi zotheka, zopindulitsa komanso zopikisana pamsika.

Makampani akuluakulu omwe amaonedwa kuti ndi olimba m'magulu otsogolera njira (padziko lonse lapansi) akuphatikizapo McKinsey, Bath ndi Boston Consulting Group, mwa ena. Komabe, ngati mulibe njira zokwanira kulankhula zimphona izi, ndiye inu mukhoza Lumikizanani nafe. Finance de Demain Consulting imakhalabe m'manja mwanu.

✔Kukambirana zamalonda, malangizo kwa makampani

Upangiri wamabizinesi nthawi zambiri umasokonezedwa ndi njira zina zopangira upangiri, monga upangiri wanzeru.

Kufunsira mabizinesi ndi njira yolumikizirana mabizinesi komwe katswiri amathandizira kukhathamiritsa kayendetsedwe kantchito ndi mkati mwa bizinesi yonse, kuphatikiza:

Hierarchy : Momwe bizinesi imagwirira ntchito imaphatikizapo utsogoleri wa kasamalidwe ndi kasamalidwe.

Kapangidwe: Kapangidwe ka bizinesi ka kampani katha kukonzedwa bwino kuti dipatimenti iliyonse igwire ntchito mokwanira. Katswiri wamabizinesi atha kugwiritsa ntchito deta, ziwerengero, ndi zomwe zachitika mumakampani kuti afotokoze momwe bizinesi ilili yabwino kwambiri.

Magulu: Katswiri wa zamalonda anganene kuti magulu ambiri mkati mwa dipatimenti apangidwe kapena kuti magulu ena aphwanyidwe. Ntchito yawo ikhoza kukhala yothandiza kusintha momwe magulu amagwirira ntchito mukampani kuti agwire bwino ntchito.

Zochita / ntchito. Wothandizira wotereyu angathandize bizinesi kuwongolera magwiridwe antchito ake, kayendedwe ka ntchito, ndi zina zambiri. Itha kuthandizanso kukhathamiritsa kwa zotsatira zazachuma za kampani.

Malo amalonda. Katswiri wa zamalonda angathandize kampani kulemba malamulo a makhalidwe abwino. Zitha kuthandizanso kampani kuthana ndi zovuta zapakati kapena zapakati panthambi zokhudzana ndi malo ogwira ntchito.

Ndipo zambiri…

✔ Kukambilana zandalama

Njira imodzi yodziwika bwino yolankhulirana ndi malangizo azachuma. Katswiri wa zandalama nthawi zambiri amagwira ntchito limodzi ndi mkulu wa zachuma wa kampani kuti athandize kampaniyo kugwirizanitsa zolinga zake zachuma. Ntchitoyi ikuphatikizapo kufufuza malire a phindu, ndalama zowonjezera, ndalama zomwe zimagwiritsidwa ntchito, kubweza ndalama, ndi zina zotero.

Kuphatikiza apo, mlangizi wazachuma amasanthula malo onse ndi mbiri ya kampani. Cholinga cha ntchitoyi ndikupangitsa kuti kampaniyo idziwe zomwe zingatheke komanso mtengo wa mwayi wa ntchito zake.

Pali zinthu zina zingapo zomwe mlangizi wazachuma angathandize bizinesi. Zitsanzo zikuphatikizapo njira zoyendetsera ndalama, misonkho, inshuwaransi, njira zopulumutsira ndalama, kukulira m'misika ina, kuphatikiza malire a phindu ndi kuchepetsa ndalama zogulira makasitomala.

✔ Kukambirana muukadaulo wazidziwitso ndi kulumikizana

Alangizi a IT akuphatikizapo akatswiri osiyanasiyana omwe amagwira ntchito zosiyanasiyana. Nthawi zambiri, alangizi a IT amagawidwa m'magulu awiri:

Kusintha / kusintha.  

Alangiziwa amagwira ntchito ndi kasamalidwe ka kusintha kwa IT ndikugwira ntchito yosintha machitidwe amakampani a IT. Izi zikuphatikiza kukwezera ku machitidwe amtambo, kusamuka kwa data, kusintha machitidwe olowa m'malo, kuyambitsa makina opindulitsa aukadaulo monga ukadaulo wa Blockchain kapena injini za Big Data analytics, ndi zina zambiri.

Kusakweza/Kukonza

Alangizi ena a IT nthawi zambiri samakhudzidwa ndikusintha makina a IT akampani pa sek. Nthawi zambiri amalembedwa ntchito kuti akwaniritse machitidwe omwe alipo mwanjira ina.

Izi zikuphatikiza akatswiri opanga mapulogalamu omwe amabweretsedwa kuti achite mtundu wina wa pulojekiti yolembera, oyesa chitetezo amatanthawuza kuwonetsetsa kuti makina akampani sangabedwe.

✔ Kukambirana kwa oyang'anira

Kukambirana kwa oyang'anira kumaphatikizapo a machitidwe olimba omwe cholinga chawo ndikukwaniritsa momwe oyang'anira akuluakulu amayendetsera magulu, ma projekiti ndi madipatimenti tsiku lililonse. Ili ndi gawo lofunikira kwambiri laupangiri chifukwa limakhudza momwe bizinesi imagwirira ntchito kuyambira pamwamba mpaka pansi.

Alangizi oyang'anira nthawi zambiri amakhala oyang'anira akuluakulu omwe ali ndi zaka zambiri zoyang'anira. Nthawi zambiri amagwira ntchito ndi akatswiri amkati kuti athandizire kukhazikitsa ndondomeko yatsatanetsatane yomwe imatanthawuza zolinga za nthawi yayitali.

Kuphatikiza apo, alangizi othandizira kasamalidwe nthawi zambiri amagwiritsa ntchito njira zowongolera zowongolera komanso maphunziro amilandu kuti athandize mamanejala kuzindikira njira zabwino zamakampani komanso njira zoyendetsera bwino kwambiri.

Cholinga chomaliza cha kukambirana ndi oyang'anira ndi kukhathamiritsa njira zida zowongolera zomwe zimagwiritsidwa ntchito kuti bizinesi igwire bwino ntchito.

✔ Kukambirana zamalonda

Alangizi ogulitsa ndi anthu akunja omwe angathandize kampani kukhathamiritsa zogulitsa zake. Atha kuwonetsa kampaniyo njira zatsopano zokongoletsera njira yonse yogulitsa / kutsatsa kuti asinthe njira zambiri kukhala makasitomala.

Pogwira ntchito ndi woyang'anira malonda, alangizi ogulitsa akhoza kupereka mawonekedwe apadera, akunja pa kukhazikitsidwa kwa malonda ogulitsa.

✔ Kukambirana zamalonda

Monga alangizi a zamalonda, alangizi a zamalonda ndi atsogoleri oganiza bwino komanso akatswiri omwe angathandize kampani kusintha machitidwe ake a malonda, kuphatikizapo kukhazikitsa ndondomeko yamalonda ya zolinga za nthawi yaitali (zogwirizana ndi zolosera). Zolengedwa a dongosolo la malonda zomwe zili ndikuthandizira kuzikwaniritsa.

✔ Kufunsira kwa Brand

Mtundu wa kampani umayimira mawonekedwe a anthu onse komanso mawonekedwe onse akampani. Zimaphatikizapo chilichonse kuyambira dipatimenti yake ya PR mpaka kapangidwe ka kampani, logo ndi zithunzi zowoneka.

Kwenikweni, chizindikiro cha kampani ndi choyimira chilichonse chophiphiritsa cha kampaniyo. Kuwongolera mtundu wamakampani ndikofunikira monga kukhathamiritsa njira zamalonda ndi zogulitsa ndikuyenda kwantchito.

Katswiri wamalonda angathandize bizinesi kupeza njira zatsopano zowonetsera katundu wakampani kwa anthu m'njira yowoneka bwino komanso yopindulitsa.

Izi zingaphatikizepo kupanga ma logo ndi zowoneka zosiyanasiyana, ndipo zingaphatikizepo kugwiritsa ntchito njira zabwino kwambiri za PR kuwonetsetsa kuti mawonekedwe akampani ndi abwino.

✔ Kukambilana zamalamulo

Alangizi azamalamulo ndi gulu la alangizi omwe nthawi zambiri amaphatikizapo maloya omwe ali ndi zaka zambiri. Makampani azamalamulo amatumiza akatswiri omwe angathandize bizinesi yanu pankhani inayake yazamalamulo.

Mabizinesi amalembanso ntchito aphungu akafuna malangizo a mmene angathanirane ndi mikangano ina yazamalamulo kapena akafuna katswiri woti awathandize kutsatira malamulo ndi malamulo aboma.

✔ Zokambirana zapagulu

Alangizi othandizira anthu amalumikizana ndi alangizi amtundu. Chifukwa chake ndikuti amathandizira kupanga chithunzi chabwino cha kampaniyo. Komabe, alangizi a PR amayang'ana kwambiri ntchito ya PR osati pamakampani onse.

✔ Kukambirana pakukhazikitsa

Uphungu wokhazikitsa ndi gawo laling'ono la upangiri wamba pomwe mlangizi amakhala ngati quasi-kontrakta. Othandizira pakukhazikitsa amathandizira bizinesi kugwiritsa ntchito njira yomwe yaperekedwa ndikupereka mwatsatanetsatane momwe angathetsere zovuta zamabizinesi.

Nthawi zambiri amathandizira magulu amkati amakampani ndipo amabwera ndi chidziwitso komanso luso lothana ndi zovuta zamakampani.

✔ Investment kufunsira

Alangizi a zachuma nthawi zambiri amagwira ntchito ngati alangizi a zachuma. Chifukwa chake ndikuti amapereka upangiri wazachuma zamabizinesi, koma amatero makamaka muzachuma.

Alangizi othandizira ndalama amathandizira kampani kugwiritsa ntchito mwayi ndikusunga zinthu. Mosiyana ndi alangizi azachuma, alangizi azachuma nthawi zambiri amakhala ndi luso komanso luso la upangiri wazachuma komanso mabanki oyika ndalama.

✔ Kuyankhulana kwapadera kwa ntchito

Alangizi othandizira ntchito ndi gulu laling'ono laupangiri wamba lomwe limagwira ntchito m'malo osiyanasiyana. Amayang'ana kwambiri kuthandiza bizinesi ndi cholinga china, m'malo molumikizana ndi bizinesi inayake kapena dipatimenti yamkati.

🎯 Zida zofunsira

Pali zida zambiri zolankhulirana ndi bizinesi, tidzafufuza zabwino kwambiri:

✔ Zida zofananira

Benchmarking ndi chimodzi mwazinthu zoyamba zomwe mungachitire makasitomala. Iyi ndi njira yomwe mumafanizira kasitomala wanu ndi omwe akupikisana nawo. Zomwe mudzaziganizira nthawi zambiri zikuphatikizapo:

• Ndalama zopangira
• Nthawi yozungulira
• Ndalama
• Kuchuluka kwa ogwira ntchito

Monga gawo la njirayi, mutha kufananiza kasitomala wanu motsutsana ndi atsogoleri amakampani awo, ngakhale atakhala kuti sapikisana nawo mwachindunji. Izi zitha kuchitika kuti muwone zomwe zikufunika kuti mukwaniritse bwino nthawi yayitali.

Sikuti ndi chida cha digito, koma njira yovomerezeka yomwe alangizi onse abizinesi ayenera kuphunzira.

Kuti muwonetsetse kuti ma benchmarking anu akukhudzadi, muyenera kupanga njira yosavuta yowonetsera ndikuwonetsa zambiri kwa makasitomala anu.

✔ Njira yotsika mtengo yoyendetsera ubale wamakasitomala

Njira yoyendetsera ubale wamakasitomala (CRMS) ndiyofunikira kwa mlangizi wamakono wamabizinesi. CRMS imathandizira kuyendetsa bizinesi yanu. kutsatsa ndi kutsatsa. M'malo mwake, imatha kuyang'anira zochitika zonse zamakasitomala anu ndi bizinesi yanu.

Zimakulolani kuti muwone chirichonse pamalo amodzi - kutsogolera, malonda, kumene makasitomala ali ndi chidziwitso cha makasitomala. Kwenikweni, imayendetsa ubale wanu ndi makasitomala.

Zikafika pakupanga zotsogola zambiri, kutembenuza ziyembekezo kukhala makasitomala ogwira ntchito, ndikutsata nkhani zamakasitomala, CRMS ndi yamtengo wapatali. Zina mwazinthu zodziwika bwino ndi Zoho, Salesforce, ndi Pipedrive. Chitani kafukufuku ndikupeza kuti ndi nsanja iti yomwe ili yabwino kuyang'anira makasitomala anu mtsogolo.

✔ Kusanthula kwa SWOT

Tanena kale za benchmarking. Kusanthula kwa SWOT kuli m'gawo lomwelo ngati chida chamtengo wapatali kwa alangizi. Komabe, kusanthula kwa SWOT kumayang'ana kwambiri kampani kapena dipatimenti yonse, pomwe ma benchmarking amatha kuchitidwa payekhapayekha.

SWOT amatanthauza Mphamvu, Zofooka, Mwayi ndi Zowopsa. Mukakumana ndi makasitomala, chofunikira choyamba ndikufunsa gulu loyang'anira kuti litenge nawo gawo pakuwunika kwa SWOT.

Mumawapempha kuti ayang’ane moona mtima mphamvu zawo ndi zofooka zawo. Athanso kuzindikira mwayi womwe ungakhalepo komanso zowopseza bizinesi yawo.

Izi sizimangopangitsa makasitomala anu kuganiza mozama komanso mwanzeru, komanso zimakupatsirani kuzindikira komwe akuganiza kuti bizinesi yawo ili.

A kudzera mu mautumiki athu, timapereka zida zowunikira mosavuta za SWOT kuti izi zitheke.

✔ Gwiritsani ntchito khadi yowerengera bwino

Khadi yowerengera bwino ndi njira yoyezera momwe bungwe likuyendera. Balanced Scorecard imakupatsirani ma metrics okwanira omwe amatha kutsatiridwa ndikuwunikidwa pakapita nthawi.

Izi ndizothandiza kwambiri poyezera zotsatira za ntchito yomwe mumagwira kuti muwumbenso njira yamakasitomala. The balanced scorecard angaphatikizepo miyeso monga:

• Machitidwe pamsika
• Revenu
• Kudzipereka kwa ogwira ntchito
• zasungidwa
• Kukhutira ndi makasitomala
• khalidwe

Mukhozanso kugwirizanitsa miyeso iyi ndi mawu ena otchuka masiku ano, akuti " thanzi la bungwe ". Kumvetsetsa ma metrics awa komanso momwe mungayezerere m'malo osiyanasiyana paulendo wanu ndi kasitomala ndikofunikira pakukula kwamtsogolo.

Zimakupatsirani chithunzithunzi chabwino cha kupambana kwanu, zomwe zingagwiritsidwe ntchito ngati malo ogulitsa kwa makasitomala amtsogolo. Mwachidule, dashboard imakulolani kuti mukhale ndi lingaliro la ntchito yanu yowonjezera-ndalama.

✔zida zotsata nthawi

Pamene bizinesi yanu yaupangiri ikukula, mutenga nthawi yochuluka kuchoka kwa kasitomala kupita kwa kasitomala. Ola pano ntchito zotsatira za kafukufuku kwa mmodzi, ola kumeneko kukumana ndi wina. Izi zitha kukhala zovuta kuzilemba ndipo zitha kuyambitsa zovuta ikafika nthawi yotumiza ma invoice anu.

Kugwiritsa ntchito chida chotsatira nthawi ngati TimeCamp zingakhale zamtengo wapatali, makamaka ngati mumagwira ntchito pa ola limodzi. Ngati sichoncho, zida ngati izi zikadali zothandiza pokonzekera bizinesi yanu yamtsogolo.

Mwachitsanzo, ngati muli ndi makasitomala awiri, aliyense akulipira malipiro ofanana, koma mumathera 75% ya nthawi yanu pa mmodzi wa iwo, chinachake chalakwika. Deta iyi ikhoza kukutsogolerani kuti muzilipiritsa mosiyanasiyana m'tsogolomu, kapena kutsata malonda anu ku mtundu wa makasitomala omwe angatenge nthawi yochepa kuti apeze ndalama zomwezo.

✔ Kafukufuku wa ogwira ntchito

Ndi njira yabwino iti yowonera momwe bizinesi ikuyendera kuposa kufunsa ogwira nawo ntchito mwachindunji? Anthu omwe ali pansi, titero kunena kwake, amakhala ndi lingaliro labwino la momwe zinthu zingasinthire.

Malingaliro awo sangamveke nthawi zonse, koma kafukufuku wa ogwira ntchito amapereka mwayi wopereka malingaliro awo kwa oyang'anira.

Sizingokhudza ntchito zomwe ogwira ntchito angakhale ofunika. Kugwira ntchito kwa ogwira ntchito kapena kugwira ntchito ndi ndizofunikira kuti bizinesi ikhale yopambana.

Magulu a anthu otanganidwa kwambiri amadziwika kuti amachita zambiri komanso amapeza phindu lochulukirapo. Kotero ngati chinachake sichikuyenda bwino pamsika wa ntchito, kasitomala wanu ayenera kudziwa za izo.

✔ Mapulogalamu oyang'anira polojekiti

Kukhala ndi dongosolo lokhazikika loyendetsera polojekiti kungapangitse moyo kukhala wosavuta, makamaka ngati gulu lanu litenga a njira yogwirizana kwambiri. Kaya mukungofunika kupanga gulu lanu, kapena mukufuna kuphatikiza kasitomala wanu, zida zoyendetsera polojekiti zitha kupangitsa kuti ntchitoyo ikhale yabwino kwambiri.

Chinsinsi cha pulogalamu yamaupangiri abizinesi ngati iyi ndikupangitsa kuti deta ipezeke kwa anthu angapo, kugawa ntchito moyenera, ndikuwona momwe zikuyendera.

Pali zida zambiri, zodziwika kwambiri kukhala Asana , Trello ou Lolemba. Dziwani kuti ndi iti yomwe ili yoyenera kwa inu ndikuwongolera ma projekiti anu ofunsira.

Ntchito ya mlangizi wamabizinesi ndi yochuluka kwambiri kotero kuti mudzapeza zovuta kuti muzitha kuyang'anira ntchito zanu zonse. Komabe, ndi zida zabwino kwambiri zopangira upangiri, mutha kupangitsa moyo wanu kukhala wosavuta.

Zida zina zowunikira ndizofunikira kuti mudziwe zambiri zabizinesi ya kasitomala wanu, pomwe zina zimathandizira kuyang'anira yanu.

✔ zida zopangira kutsogolera

Pali zida zambiri zothandiza kwambiri popanga otsogolera ochulukirapo komanso kudziwa zambiri zolumikizana nazo. Pali zida zomwe zingakuthandizeni kudziwa zambiri za omwe angakutsogolereni, kutsimikizira maadiresi a imelo, kukulitsa mbiri yapa media media, kuchepetsa msika, kuwongolera magawo, ndikupanga makampeni ndi imelo yomwe mukufuna kwambiri.

Kutumiza maimelo kwa makasitomala omwe angawathandize kumapulumutsa nthawi. Ukadaulo tsopano ulipo kuti uchite izi bwino kwambiri pamtengo wotsika komanso ndikubweza ndalama zambiri.

🎯 Kutseka

Mwachidule, kaya cholinga chanu ndikupeza mwachidule kapena, m'malo mwake, kusanthula mwatsatanetsatane kampani, pali zida zoyenera. Mayankho omwe aperekedwa m'nkhaniyi monga Orbis, Manageo, Diane kapena Societe.com akwaniritsa zosowa zanu zambiri.

lililonse ili ndi mphamvu zake: kuchuluka kwa data, mphamvu yakusanthula zachuma, ergonomics, mawonekedwe otumiza kunja, kuphatikiza magwero ovomerezeka ndi zina. Dziwani zinthu zofunika kwambiri musanasankhe njira yoyenera kwambiri.

Zachidziwikire, palibe chida chomwe chidzalowe m'malo mwa ntchito yofufuza zam'munda, zoyankhulana komanso ukadaulo wamabizinesi. Koma amapereka maziko olimba kuti ayambe kufufuza kwanu ndikukupulumutsirani nthawi yofunikira.

Chifukwa chake musazengereze kuyang'ana mapulatifomu osiyanasiyana pazantchito yanu yotsatira, kusaka ndalama kapena projekiti yomwe ikufuna kudziwa mozama za kampani yomwe mukufuna. Pokhala ndi zida izi, mudzakhala ndi chidziwitso chanzeru kuti muchite bwino!

Komabe, apa pali maphunziro apamwamba omwe amakulolani kuti mukhale ndi chiwopsezo chosinthika cha zopezeka pa intaneti yanu.

Tisiyeni ndemanga