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Maka: ukumaketha okuqukethwe

Imaphi amanethiwekhi omphakathi wokumaketha ibhizinisi lami

By UFaustin Djoufouet Kuthunyelwe ku Marketing
Imaphi amanethiwekhi omphakathi wokumaketha ibhizinisi lami

Yiziphi izinkundla zokuxhumana engingakwazi ukumaketha kuzo ibhizinisi lami? Amanethiwekhi omphakathi ayindlela enhle yokuxhumana nokumaketha ezinkampanini. Namuhla, sibhekene nokukhula okungapheli kwenqwaba yamanethiwekhi omphakathi. Kodwa-ke, sekuvele kunenkinga yangempela yokukhetha inkundla yezenhlalo ukuze uthole inzuzo. Imaphi amanethiwekhi omphakathi okufanele ngiye kuwo ukuze ngiqalise iphrojekthi yokumaketha yenkampani yami?

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Yini i-influencer marketing?

By UFaustin Djoufouet Kuthunyelwe ku Marketing
Yini i-influencer marketing?

Ukumaketha kwe-Influencer manje kuyindlela evamile yokuthengisa ku-inthanethi. Sekuyisikhathi eside kuyinkulumo-mpikiswano, futhi kubhekiselwa kuyo njalo emithonjeni yezindaba evamile. Nokho, kusenabantu abangakuqondi ngempela ukumaketha kwe-influencer. Impela, abanye abantu bahlangana nala mazwi okokuqala ngqa bazibuze manjalo “Kuyini ukumaketha kwe-influencer? ".

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Nakhu okudingeka ukwazi mayelana nokumaketha kwenethiwekhi

By UFaustin Djoufouet Kuthunyelwe ku Marketing
Nakhu okudingeka ukwazi mayelana nokumaketha kwenethiwekhi

I-Network marketing imodeli yebhizinisi noma uhlobo lokumaketha oluchazwa ngokuthi “ama-micro-franchise”. Lolu hlobo lokumaketha lunezindleko eziphansi kakhulu zokungena kanye namandla amakhulu emali engenayo kulabo abaqalayo. Imikhiqizo ethengiswa yizinkampani zalolu hlobo lokumaketha ayitholakali ezitolo, ezitolo ezinkulu, njll. Noma ngubani ofisa ukwakha ubambiswano nalezi zinkampani kumele azitholele i-franchise yomuntu siqu ebavumela ukuthi bathengise imikhiqizo yabo. Ngokubuyisela, bazuza kumakhomishini ekuthengisweni okuhlukahlukene. Nakhu okudingeka ukwazi ngalolu hlobo lokumaketha

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Isu Lokuthengisa Lokuqukethwe

By UFaustin Djoufouet Kuthunyelwe ku Marketing
Isu Lokuthengisa Lokuqukethwe

Ukumaketha okuqukethwe wukwakha nokusatshalaliswa kwezinto zokumaketha ezidijithali ngenhloso yokukhulisa ukuqwashisa ngomkhiqizo, ukuthuthukisa izinga lenjini yokusesha, kanye nezithameli ezihehayo. Amabhizinisi ayisebenzisela ukukhulisa umkhondo futhi anike amandla ukuthengisa esebenzisa izibalo zewebhusayithi, ucwaningo lwamagama angukhiye, nezincomo zamasu ahlosiwe. Ngakho-ke ukumaketha okuqukethwe kuyisu lesikhathi eside. Kulesi sihloko, ngikukhombisa ukuthi ungahlanganisa kanjani isu lokumaketha okuqukethwe. Kungani ukumaketha okuqukethwe kubaluleke kangaka ebhizinisini?

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Kuyini ukumaketha okuqukethwe?

By UFaustin Djoufouet Kuthunyelwe ku Marketing
Kuyini ukumaketha okuqukethwe?

Yini okufanele ukwazi mayelana nokumaketha okuqukethwe? Ukumaketha okuqukethwe kuyinqubo yokushicilela okuqukethwe okufanele ngaso sonke isikhathi izethameli ezifuna ukukusebenzisa ukuze zifinyelele, zibandakanye, futhi ziguqule amakhasimende amasha. Lokhu kusho ukuthi amabhrendi enza njengabashicileli. Bakha okuqukethwe eziteshini eziheha izivakashi (iwebhusayithi yakho). Ukuthengisa okuqukethwe akufani nokumaketha ngokuqukethwe. Ugxile kumakhasimende, uphendula imibuzo yabo ebalulekile, izidingo nezinselelo. Kulesi sihloko, ngizokunikeza incazelo, kungani izinkampani eziningi ezinkulu ziyisebenzisa ukukhiqiza i-ROI eyengeziwe ekukhangiseni kwabo. Futhi kungani kufanele uqale ukuyisebenzisa ngokushesha!

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